Hi my name is Kyree Oliver, and I’d like to tell you a story
Hi my name is Kyree Oliver, and I’d like to tell you a story.
There was once a young man who found out that there was a treasure chest hidden far away from his hometown. A wise man handed him a map that told him exactly where to go, and so he decided to go on a journey to find that treasure chest.
He left his family behind even though his mother begged him not to. His friends tried to go with him but he ignored them, and on the way to this treasure there were many points where he could’ve stopped and enjoyed the beauty of the journey itself, but he was so fixated on reaching the destination that he wouldn’t let anything distract him.
He passed through villages where locals invited him to share meals and stories, but he turned them down because he didn't have time. He walked through beautiful landscapes, but his eyes were always focused on the horizon ahead. He even met fellow travelers who could have become lifelong friends, but he saw them only as distractions from his mission.
After months of hard travel, bad weather, and dangerous paths, he finally reaches the spot. He's exhausted but starts digging until he hits something solid - an old wooden chest.
He's so excited as he lifts it up. This is it. This will make everything worth it. He opens the chest expecting to find gold and jewels.
Instead, there's just a piece of paper with a message:
"The treasure you seek was never a destination, it was the journey itself. Now go back to where you came from and find the treasure you missed out on scattered along the way.”[a]
The man sat there in stunned silence, realizing that in his obsession with finding treasure, he had abandoned the very things that made life treasurable. The loving family, the loyal friends, the simple joys of human connection—all of it had been there, ready to be cherished, while he chased after something that was ultimately just a reminder of what he already had.
*CUT BACK TO KYREE*
Quite the story huh?
You may not know me but for the past 7 years I've been working with men to help make sure they don't become that guy in the story, because I made it my life’s focus to not become him myself.
In my early 20s, I did something unusual, I interviewed over 1,000 people from all walks of life, including felons on death row, drug dealers, police officers, and CEOs. But one encounter stood out above them all.
I met a billionaire on his deathbed, alone, without his family by his side. He told me that he would trade every dollar he made just to have seen ONE…of his son's baseball games. Despite his financial success, this man’s deepest regret was missing out on family moments that money couldn’t buy back.
And this wasn't an isolated story, it was a consistent theme among nearly every massively successful individual I spoke to, regardless of their background.
It became my mission to understand how to achieve genuine success without sacrificing personal relationships or life’s meaningful moments. Because, when it’s your turn to reflect at the end of your life, you'll think about moments spent laughing with your children, intimate memories with your partner, and time spent with true friends, not the money or possessions you accumulated.
That's exactly what I've been helping men achieve for the past six years—creating lives rich in both material and meaningful success.
The only reason I can help men with this is because I walk this path myself.
I’m a business owner who runs a marketing consultancy on the side where I’ve produced over $350,000,000 for my clients. I’m a husband to my beautiful wife Amanda. I have two little kids at home, a 4 year old daughter, and a 2 year old son. And my friends know to find me every wednesday at the same cigar bar where I play poker with my friends and hang out with the people I care about the most.
On top of all of this, I work with high performing men to guide them toward creating meaningful lives filled with genuine fulfillment, not just material success.
You’re surrounded by portrayals of success on social media from random people and even your friends, and you've likely imagined your own version of success. You may even have told yourself you just need to “lock in” to achieve it.
Now look, there’s nothing wrong with wanting to work hard or wanting nice things like a nice car or watches or a beautiful home. The issue is when we make that the main focus, thinking that will make us happy.
You can absolutely achieve your wildest goals and still be able to enjoy your life in a way that is deep and meaningful, but only if you’re intentional with that from the start.
Whats important is getting clear on where you want to go and what you want to achieve, then it's about looking at who you need to become in order to achieve that, and most importantly having that honest conversation with yourself on what the Gap is between where you're at and where you need to be.
When was the last time you really put the time in to map this out and have that honest conversation about where you’re not shaping up to be that man you envision?
If you're like most men, you’ve either never done this or it’s been quite some time..
And that's exactly the problem. Most men are running around chasing goals they've never really thought through, trying to become successful without ever defining what success actually means to them personally.
Without a clear vision, you end up successful in some areas while failing in the areas that actually matter to you. You might build a business but lose your marriage. You might make money but sacrifice your health. You might achieve status but have no real friends.
That's why I'd like to invite you to a private Identity Mapping Session where we're going to do exactly that - map out your complete life vision and get crystal clear on who you need to become to make it a reality.
Over the course of 2 hours you and I are going to dive deep into what you want, why you want it, and more importantly, how to get it without sacrificing the things that will matter most when you're looking back on your life.
In this session, we're going to dig into the real stuff. Not some surface-level goal-setting exercise, but the deep work of figuring out what you actually want your life to look like when you strip away all the noise and expectations from everyone else.
I'm going to ask you questions that most men have never been asked. Questions that will make you uncomfortable because they force you to be honest about what you're really chasing and why and we'll look at the patterns in your life that are keeping you stuck from growing into that 2.0 version of you.
Here's what's going to happen: You're going to leave that session with a level of clarity you've never had before. Not just about what you want, but about who you need to become to get it. And more importantly, you'll have a plan that doesn't require you to sacrifice your soul in the process.
Look, I've worked with guys who were making nine figures but couldn't sleep at night. I've worked with guys who had everything on paper but felt empty inside. I've worked with guys who were so focused on the next milestone that they forgot why they started in the first place.
The common thread was that they all thought they had to choose. Success or happiness. Money or meaning. Achievement or connection.
That's bullshit.
The men who figure this out - the ones who build something real without losing themselves - they understand something that most people never learn: Your life doesn't have to be a series of trade-offs. It can be integrated. It can make sense.
But it requires you to stop running on autopilot and actually design the thing.
Most men won't do this. They'll keep grinding, keep hoping it all works out, keep telling themselves they'll figure it out later. And then later becomes never, and they end up like that billionaire - successful and alone, rich and regretful.
You don't have to be that guy.
Now, you’re probably thinking, what does this cost?
The answer is it depends.
For certain people, I actually offer this as a complimentary kick start to us working one on one together to help them bridge the gap on their current identity and who they’re trying to become.
For other people, I’ve charged as high as $10,000 for one of these sessions, and I’ve charged less for younger men who I’d like to help.
Because there isn’t a hard cost associated to this, and it’s just my time, I create the price custom to the individual to make sure they take it seriously, and like I said, for people who want to work with me in a closer capacity, I offer this as a complimentary almost onboarding session for our work.
If you’re wondering which camp you fall into, I can tell you that you’re not going to figure that out by watching a video *laughs*, that’s why I’d like to invite you to fill out the application below so I can learn more about where you're at right now and whether this is even the right fit for you.
I'm extremely selective about who I work with because I've learned that this kind of deep work only happens when there's a real fit between me and the person I'm working with.
So before we even talk about the Identity Mapping Session or any kind of long-term work together, I need to understand who you are, where you're at in your life right now, what you're dealing with, what you've already tried, and honestly, whether I even think I can help you.
If I do think I can help, you’ll be able to book in a introduction call with me where we can discuss your application and what specifically I think will help you get to where you want to go.
So if you're curious about this work, if something I've said resonates with you, and you want to have an honest conversation about where you're at and whether this makes sense for you, then click the button below and fill out a quick application.
And if you're on the fence about whether to move forward on this let me ask you this: What's the cost of staying where you are right now? What's the cost of continuing to chase goals without a clear vision? What's the cost of building a life that looks successful from the outside but feels empty on the inside?
There’s a instagram post that went viral a few years back where a guy posted a video of his sports car and on it, there was a caption that said, “Nice ferrari, what did it cost you?” And after that it cut to videos of his now ex-wife with his child. This is the harsh reality that awaits men who don't really think through a full scope and vision of what their life is supposed to look like and rather focus in ONLY on material success or business success.
The biggest risk isn't booking a call with me. The biggest risk is doing nothing and hoping things will somehow work themselves out.
Looking forward to chatting with you..
[a]Reword